Engagements
Every engagement starts with a core question: where are you on your journey, and what's the obstacle in front of you?
We offer four structured engagements, each designed around a specific inflection point. Every scope is time-bound with clear deliverables.
The Strategic Greenlight
The Question
Do I have a viable new idea?
The Outcome
A data-backed Go/No-Go decision, a de-risked investment, and a self-contained document to secure budget or close the project early.
Deliverables
• Market scan covering audience size, growth trends, and white space
• Competitive analysis and positioning versus category leaders
• Creative differentiation review covering concept, talent, and format fit
• High-level revenue review across ads, sponsorship, and licensing
The Franchise Blueprint
The Question
I have a green light. How do I build the plan?
The Outcome
A complete pre-launch operational playbook for a successful build-out across audio, video, or both.
Deliverables
• Production calendar and budget
• Guidance on hiring and onboarding production and marketing partners
• Comprehensive Go-to-Market (GTM) strategy, outlining key launch tactics and channel plans
• Platform integration plan for YouTube, podcast apps, and social
The Growth Operations Audit
The Question
My business has plateaued. How do I unlock the next level of growth?
The Outcome
A prioritized action plan to scale operations, multiply revenue streams, and grow across multiple platforms.
Deliverables
• End-to-end audit of business operations and workflow
• Monetization gap analysis with new revenue recommendations
• Competitive benchmarking and positioning refresh
• Actionable playbook for multi-platform growth and operationalization
The Fractional Strategy Partner
The Question
My venture is live. How do I scale and manage it effectively?
The Outcome
C-suite strategic leadership, operational optimization, and deal-making muscle embedded in your team, without the cost of a full-time executive hire. This is a long-term partnership focused on sustainable value creation.
Key Responsibilities (Retainer-Based)
• Ongoing strategic and creative direction
• Operational systems design to unlock efficiency and grow margin
• Executive-level financial oversight and P&L guidance
• High-stakes talent and partner negotiations
• Senior liaison with platforms, studios, and sponsors
Getting Started
Every engagement begins with a 30-minute discovery conversation to diagnose your core challenge and determine fit.